About Chasing Next
I kept hearing the same problem. So I built the solution.
The approach
A structured program that works at every level.
Your people do the work.
Hands-on modules personalized to each individual. Your analyst and your project lead get different versions of the same lesson. They leave with workflows they'll keep using.
Your managers lead the conversation.
Dashboards showing what their team produced, where the gaps are, and what to prioritize next. The foundation for strategic conversations about AI.
Your organization sees the full picture.
Patterns that emerge across teams. What they're creating, what's working, and a clearer picture of where to go next.
Every module is snackable, personalized, and grounded to daily work.
What I kept hearing
I talked to managers, directors, VPs, and team leads across industries. Different companies, different tool stacks, different team sizes. Every one described the same gap.
“How am I supposed to do the thing that you're not telling me?”
Director
“Nobody's teaching us anything. I've been begging.”
Manager
“AI is in my annual review, but nobody can tell me what ‘good’ looks like.”
Director
“We bought the tools. We skipped the training. Now we're stuck.”
VP
Teams have the tools, but organizations aren't structurally teaching people how to integrate them into their work.
There are owners for pieces of it. Training lives in one place, tool access in another, governance somewhere else. Nobody is owning the whole problem.
And while your organization figures out who owns this, your team's capability isn't moving forward.
Built by
Riley
After a decade in marketing strategy and innovation for companies like Disney Parks and Macy's, I started helping teams figure out AI. I began Chasing Next as a newsletter on AI adoption over a year ago, and that evolved into an interactive team training, taking the best of what I've learned.
I've seen what happens when a team gets the structure right. I built this entire platform myself using the AI methods it teaches. One person, all in. The product is the proof.
Whether you're leading a team through this or figuring it out on your own, this was built for people who want to go further than the basics. Let's talk.
See it for yourself.
Try a free module. Or see how the full team program works.